New Business Sales Appointment Setter

Job Title: New Business Sales Appointment Setter
Location: Sandton
Company: Tier 1 (on behalf of our client)

We are seeking a motivated and results-driven New Business Sales Appointment Setter. This role requires someone who is confident, self-motivated, and skilled in cold calling and prospecting to generate new sales opportunities. You will be responsible for identifying and qualifying potential leads, scheduling appointments with senior decision-makers, and maintaining a high level of professionalism. A strong work ethic, excellent communication skills, and the ability to thrive in a fast-paced environment are essential for success. If you have a passion for sales and are driven to meet targets, we want to hear from you!

Key Responsibilities:
As a New Business Sales Appointment Setter, you will play a pivotal role in generating sales opportunities for our client. You will be responsible for proactively reaching out to potential leads, qualifying prospects, and scheduling meetings with key decision-makers. Your focus will be on building relationships and expanding the business pipeline.


Essential Requirements:

  1. Strong value system – You demonstrate respect, punctuality, honesty, and integrity in all dealings
  2. Self-motivated – A drive for success, whether motivated by financial rewards or career prestige, is essential in this role
  3. Excellent communicator – You are articulate, well-spoken, and a good listener, able to engage clients effectively
  4. Self-confident but humble – You exude confidence without being arrogant and are comfortable taking the initiative
  5. Target-driven – You will take full responsibility for generating sales opportunities, working diligently whether leads are provided or not, and consistently pursuing targets with vigour and determination

Important Qualities:

  1. Intelligent (Quick Thinker) – Able to adapt swiftly and think on your feet during conversations
  2. Energetic & Enthusiastic – Bring a high level of enthusiasm and energy to each interaction
  3. Consummate Professional – You understand the importance of appearance, grooming, and manners
  4. Approachable Personality – You are personable, approachable, and able to build rapport with ease
  5. Commercial Acumen – A strong understanding of business operations and sales dynamics
  6. Coachable & Adaptable – Open to feedback and keen to improve and learn in a fast-paced environment

Advantageous Skills:

  1. Experience in New Business Selling – Prior experience in cold calling and opening new doors is highly beneficial
  2. Technology-Savvy – Comfortably using technology and tools to manage and track sales activities

Personality Traits:

  • Resilience – Ability to handle rejection and stay motivated in the face of challenges
  • Persistence – Maintain focus and motivation to achieve goals despite setbacks
  • Experience with Senior Executives – Comfort in speaking with senior decision-makers
  • Prospect Qualification – Skilled in identifying and sparking interest with potential clients
  • B2B Sales Exprience – Familiar with the dynamics of business-to-business sales
  • High Call Volume – Comfortable making 50+ sales calls per day and using a CRM system to track activities.

If you are a driven and dynamic individual with a passion for sales, we want to hear from you! Apply today at info@tier1.co.za and join a team that values excellence and delivers results.